REGISTER

Europe’s biggest app growth event returns

The app industry is changing and growing like never before…
App growth depends on new skills and knowledge 🧠

This December…
We’re bringing together the app community ❤️

Learn growth marketing strategies and tactics directly from Europe’s top app growth experts.

500+

IN-PERSON ATTENDEES

50+

SPEAKERS

5

ROOMS

Speakers

Lisa Kennelly

Growth & Marketing

Klarna

Jeff Aksengor

Global Director of Growth

Podimo

Luca Stefanutti

Director of Growth

adidas Runtastic

Gessica Bicego

CMO

Paired

Alexander Beresford

Chief Growth Officer

Taxfix

Thomas Petit

Growth Consultant

Thomasbcn

Nadia Khafajova

Client Solutions Lead – Apps

TikTok

Tobias Lüder

Head of CRM

Delivery Hero

Roma Sieradzka

Head of CRM

LOVOO

Patrick Hammer

CEO

BodyFast

Dora Trostanetsky

Growth Marketing Lead

Trade Republic

Martina Caioli

Head of Performance Marketing

PhotoSì

Dmitry Yasinsky

Product Marketing Manager

Fishbrain

Sun Park

Senior Performance Marketing Manager

Ada Health

Vahe Baghdasaryan

SENIOR GROWTH MARKETING MANAGER

CoinStats

Jessica Gotti

Performance Marketing Lead

Paired

Marion Balinoff

Influencer Marketing Manager

Wooga

Alejandro Hernandez

CRM Manager

Babbel

Elena Kozlova

Senior Performance Marketing Manager

Clark

George Natsvlishvili

Growth Product Owner

Air Apps

Maria Boixareu Castillo

Influencer Marketing Manager

Vinted

Berta Gonzalez Urpinas

Influencer Marketing Manager

Vinted

Jevgen Tarasenko

Organic Growth Strategist

Tilting Point

Natalie Fitch

Founder and Lead Consultant

LoyaltE Consulting

ALL SPEAKERS

Agenda & content

The cutting edge agenda will cover new ways to drive app growth through influencer marketing, App Store Optimization (ASO), user acquisition, social media, analytics, engagement and retention.

You’ll end the event full of new ideas, tactics and actionable strategies that will help you grow and scale your app.

VIEW AGENDA

Lead Event Partner

Our Partners

OUR PARTNERS

OUR SUPPORTING ORGANIZATIONS

APS Berlin is back LIVE

Join us in Berlin at Hotel Adlon for a 5* in-person experience in our legendary friendly atmosphere, plus digitally enhanced networking and content.

App Growth Content

Access talks and workshops in-person on December 1st with four rooms of sessions covering app growth topics across the funnel.

Networking & Community

Connect in our app and take part in interactive discussions in-person and digitally.

WHO ATTENDS?

Everyone. It’s an app growth extravaganza.

APP PROMOTION SUMMIT IS FOR:

✅ Growth, Product, User Acquisition, Performance Marketers and Leaders

✅ On-demand, eCommerce, fintech, media & entertainment apps

✅ App platforms, agencies and technology companies

COVERING APP GROWTH TOPICS ACROSS THE FUNNEL:

📱 App Store Optimization

📈 User Acquisition

❤️ App Engagement and CRM

📷 Social & Influencers

ARE YOU READY TO BECOME A SMARTER APP MARKETER IN 2023?

APP GROWTH:

• Evolving user behaviour

• Success stories

• App Subscriptions

• Scaling internationally

• Managing growth teams

APP STORE OPTIMIZATION:

• App store assets

• Keyword optimization

• A/B Testing

• Apple Search Ads

• Reviews and Ratings

USER ACQUISITION:

• Creative testing

• SKAdNetwork/iOS 14+

• Video advertising

• Alternative UA channels

• App Marketing Automation

• Programmatic ads

• Mobile Ad Fraud

APP PRODUCT & ENGAGEMENT:

• UX & Design

• Onboarding Flows

• Conversion Rate Optimization

• Push Notifications

• Mobile CRM

• Personalisation

• Retention benchmarking

APP MARKETERS ❤️ OUR EVENTS

Aurélie Genet
VP PRODUCT, ENGAGEMENT MARKETING
FLO

“Wide range of topics. No sales pitches, just knowledge sharing.”

Gessica Bicego, SENIOR DIRECTOR OF GROWTH
Blinkist

“One of the best conferences I’ve attended. So many valuable insights!”

Lisa Kennelly, CMO
Fishbrain

“I was impressed with the quality of the presentations. It’s rare to have an event go in-depth on topics that are highly relevant to my day-to-day work.”

Dora Trostanetsky, GROWTH MARKETING LEAD
TRADE REPUBLIC

“It was great to meet so many other growth marketers and learn about how they do things. I will definitely attend again next year!”

Hannah Parvaz, HEAD OF MARKETING
Uptime

“App Promotion Summit was great. The workshops and masterclasses were super insightful.”

David Collins, Head of Product
ImmobilienScout24

“I had a great time and met some really interesting people facing the same challenges and opportunities that I am.”

Claudia Garcia, CRM AUDIENCE MANAGER
HELLOFRESH

“I was impressed by the high level of the organization of the summit, by the speakers and their professionalism, and by the content.”

Matt Davey, CHIEF EXPERIENCE OFFICER
1Password

“Thanks for a great event. I came away with practical tips and exciting influencer experimentation ideas.”

Carmen Marin, Head of App Marketing
HomeToGo

“I learned a lot about the latest app marketing trends, channels and tools. I especially enjoyed the workshops; they were very relevant.”

Hristina Dimitrova, Marketing Project Manager
Smule

“Very useful insights and sessions about app retention, influencer marketing, and app monetization.”

Marina Zinakova, PRODUCT MARKETING LEAD
N26

“One of the most useful and insightful events I have ever attended.”

Dawid Kowalski, USER ACQUISITION TEAM LEADER
DietLabs

“APS was packed with knowledge and actionable insights. It was way above expectations, even better than most traditional conferences.”

Elia Moliner, ASO MANAGER
Socialpoint

“The chat feature was amazing and made you feel included in the event. The talks were short and sweet, really insightful, and well delivered.”

Marina Mazein, Product Owner
Breuninger

“I really enjoyed the honest deep dive insights and the high-quality speakers.”

Photos from previous events:

REGISTER