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Europe’s biggest app growth event returns

The app industry is changing and growing like never before…
App growth depends on new skills and knowledge 🧠

This December…
We’re bringing together the app community ❤️

Learn growth marketing strategies and tactics directly from Europe’s top app growth experts.

APS Berlin will take place on Thursday 2nd December 2021 (in-person) & 7th – 9th December 2021 (online). The format will combine the best elements of a physical APS event with our world-class online event platform.


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2,000+

APP MARKETERS

50+

SPEAKERS

4

DAYS

Speakers

Patrick Hammer

CEO & Founder

BodyFast

Nina Pollex

Director of Global CRM

Babbel

Gessica Bicego

Senior Director of Growth

Blinkist

Thomas Petit

Growth Consultant

Thomasbcn

Eugenio Fasano

Online Marketing Manager – Search

HelloFresh

Rodolphe Helderwerdt

Head of Marketing

Tandem

Marta Fogel

Head of Marketing

7Mind

Elena Bazai

Head of Growth

CodeCheck

Ryan Thorpe

Chief of Growth

Reflectly

Paula Santos

CRM Manager

Delivery Hero

Kai Glinin

CRM & Growth Manager

Ada Health

Clarize Marais

Head of Marketing

Flow Lab

Elena Kozlova

Senior Performance Marketing Manager – App

Spark Networks

Radostina Zhekova

User Acquisition Manager

Voodoo

Ana Lahuerta-Escudero

ASO/SEO Senior Manager

Sixt

Jan Krumpholz

Senior Online Marketing Manager

InnoGames

Elsa Massoudi Aguilar

CRM Team Lead

Taxfix

Wendy Tai

Performance Marketing Lead

Taxfix

Alexey Gusev

Lead Game Marketing

Goodgame Studios

Alia Lassal

Senior User Acquistion Manager

Wooga

See all speakers

Agenda & content

The cutting edge agenda will cover new ways to drive app growth through influencer marketing, App Store Optimization (ASO), user acquisition, social media, analytics, engagement and retention.

You’ll end the event full of new ideas, tactics and actionable strategies that will help you grow and scale your app.

APS Berlin

APS Berlin is back LIVE

Join us in Berlin at Hotel Adlon for a 5* in-person experience in our legendary friendly atmosphere + digitally enhanced networking and content.

App Growth Content

Access talks and workshops in-person on Dec 2nd AND online Dec 7th-9th with four days of sessions covering app growth topics across the funnel.

APP Growth
App Networking

Networking & Community

Connect in our app and take part in interactive discussions in-person and digitally.

LEAD EVENT PARTNER

OUR PARTNERS


OUR SUPPORTING ORGANIZATIONS


WHO ATTENDS?

Everyone. It’s an app growth extravaganza.

APP PROMOTION SUMMIT IS FOR:

✅ Growth, Product, User Acquisition, Performance Marketers and Leaders

✅ On-demand, eCommerce, fintech, media & entertainment apps

✅ App platforms, agencies and technology companies

COVERING APP GROWTH TOPICS ACROSS THE FUNNEL:

📱 App Store Optimization

📈 User Acquisition

❤️ App Engagement and CRM

📷 Social & Influencers


ARE YOU READY TO BECOME A SMARTER APP MARKETER IN 2022?


REGISTER HERE



APP GROWTH:

• Evolving user behaviour


• Success stories

• App Subscriptions

• Scaling internationally


• Managing growth teams

APP STORE OPTIMIZATION:

• App store assets

• Keyword optimization

• A/B Testing

• Apple Search Ads

• Reviews and Ratings

USER ACQUISITION:

• Creative testing

• SKAdNetwork/iOS 14+

• Video advertising

• Alternative UA channels

• App Marketing Automation

• Programmatic ads

• Mobile Ad Fraud

APP PRODUCT & ENGAGEMENT:

• UX & Design

• Onboarding Flows

• Conversion Rate Optimization

• Push Notifications

• Mobile CRM

• Personalisation

• Retention benchmarking


APP MARKETERS ❤️ OUR EVENTS


Aurélie Genet
VP PRODUCT, ENGAGEMENT MARKETING
FLO

“Wide range of topics. No sales pitches, just knowledge sharing.”


Gessica Bicego, SENIOR DIRECTOR OF GROWTH
Blinkist

“One of the best conferences I’ve attended. So many valuable insights!”


Ryan Hanna, Co-Founder & CPO
Sworkit

“Gets better each year as knowledge from one year builds on to the next.”


Lisa Kennelly, CMO
Fishbrain

“I was impressed with the quality of the presentations. It’s rare to have an event go in-depth on topics that are highly relevant to my day-to-day work.”


Dora Trostanetsky, GROWTH MARKETING LEAD
TRADE REPUBLIC

“It was great to meet so many other growth marketers and learn about how they do things. I will definitely attend again next year!”


Hannah Parvaz, HEAD OF MARKETING
Uptime

“App Promotion Summit was great. The workshops and masterclasses were super insightful.”


David Collins, Head of Product
ImmobilienScout24

“I had a great time and met some really interesting people facing the same challenges and opportunities that I am.”


Claudia Garcia, CRM AUDIENCE MANAGER
HELLOFRESH

“I was impressed by the high level of the organization of the summit, by the speakers and their professionalism, and by the content.”


Matt Davey, CHIEF EXPERIENCE OFFICER
1Password

“Thanks for a great event. I came away with practical tips and exciting influencer experimentation ideas.”


Carmen Marin, Head of App Marketing
HomeToGo

“I learned a lot about the latest app marketing trends, channels and tools. I especially enjoyed the workshops; they were very relevant.”


Hristina Dimitrova, Marketing Project Manager
Smule

“Very useful insights and sessions about app retention, influencer marketing, and app monetization.”


Jamie Mercer, CHIEF PRODUCT OFFICER
Student Beans

“Loved the workshops and the product focus.”


Marina Zinakova, PRODUCT MARKETING LEAD
N26

“One of the most useful and insightful events I have ever attended.”


Dawid Kowalski, USER ACQUISITION TEAM LEADER
DietLabs

“APS was packed with knowledge and actionable insights. It was way above expectations, even better than most traditional conferences.”


Elia Moliner, ASO MANAGER
Socialpoint

“The chat feature was amazing and made you feel included in the event. The talks were short and sweet, really insightful, and well delivered.”


Marina Mazein, Product Owner
Breuninger

“I really enjoyed the honest deep dive insights and the high-quality speakers.”

Photos from previous events: