THE APP GROWTH EVENT FOR NYC

The app industry is changing and growing like never before …

This June…
We’re bringing together the app community ❤️

Learn growth marketing strategies and tactics directly from America’s top app growth experts.

APS NYC will take place on Thursday, June 22nd, 2023 incorporating a main conference stage with panel discussions and presentations, plus specialist User Acquisition and App Product & Engagement zones.


Register


300+

IN-PERSON ATTENDEES

30+

SPEAKERS

3

ROOMS

Speakers

Nicole Castillo

VP of Mobile Products

News Corp

Makoto Rheault-Kihara

Head of User Acquisition
& Social Commerce

Hopper

Andrew Tsui

Director of Product

K Health

Nicole Weiss

Global Director Marketing:
App Store Editorial Partnerships and ASO

Audible

Louisa Kinoshi

Director of Growth Product Marketing

Bumble

Benjamin Burgess

Senior App Growth Manager

Life360

Todd Kane

VP of Growth

BEGiN

Taylor Gobar

Head of Marketing

Her

Alon Rivel

VP Marketing

Soothe

Andrew Rauner

Product Director, Mobile Apps

Dow Jones

Christopher Dalla Riva

Senior Product Manager, Data & Personalization

Audiomack

Sukriti Chadha

Product Manager

Spotify

Alex Guerra

Director of Monetization

Baz

Natalie Fitch

Founder & Lead Consultant

LoyaltE Consulting

George Revutsky

VP of Growth

Brigit

George Natsvlishvili

Growth

Game Hive


More Speakers


Agenda & content

The cutting edge agenda will cover new ways to drive app growth through product marketing, ASO, SKAN 4.0, Generative AI and data-driven decisions.

You’ll end the event full of new ideas, tactics and actionable strategies that will help you grow and scale your app.


SEE AGENDA

APP GROWTH:

Scaling during economic turmoil

Evolving user behaviour

AI functionality across the funnel

Success stories

App subscriptions and IAPs

Managing growth teams

APP STORE OPTIMIZATION:

A/B testing

Apple Search Ads new placements

Features like CPP, IAE, LiveOps

Data-driven decision making

Seasonality

Combining ASO and paid UA

USER ACQUISITION:

SKAN 4.0 – IDFA & privacy sandbox

Short form video

Connected TV

Web2App acquisition

Creatives and UGC

Influencer marketing and micro-influencers

APP PRODUCT & ENGAGEMENT:

User journey optimization

Analytics

Process automation

Personalisation

The rise of social CRM

Cross-app experiences

APS NYC

APS NYC is back LIVE

Join us in NYC at 360 Madison Avenue for a 5* in-person experience in our legendary friendly atmosphere, plus digitally enhanced networking and content.

App Growth Content

Access talks and workshops in-person on June 22nd with sessions covering app growth topics across the funnel.

APP Growth
App Networking

Networking & Community

Connect in our app and take part in interactive discussions in-person and digitally.



   Our Partners




OUR MEDIA PLATFORM

APP PROMOTION SUMMIT IS FOR:

Growth, Product, User Acquisition, Performance Marketers and Leaders

On-demand, eCommerce, fintech, media & entertainment apps

App platforms, agencies and technology companies

COVERING APP GROWTH TOPICS ACROSS THE FUNNEL:

📱 App Store Optimization

📈 User Acquisition

❤️ App Engagement and CRM

📷 Social & Influencers

ARE YOU READY TO BECOME A SMARTER APP MARKETER IN 2023?

WHO’S COMING?

Everyone. It’s an app growth extravaganza.

APP MARKETERS ❤️ OUR EVENTS


Mickey Atir, CMO
Photomyne

“Coming to APS was amazing, getting our notebook full of inspiration and takeaways. Finally a chance to meet and connect to make our apps better.”


Teiko Yakobson, Senior Marketing Manager
VIZ Media

“The most informative conference I’ve been to all year.”


Lindsay Neff, Senior Product Marketing Manager
DAT Freight & Analytics

“APS provided the tools to build strong profitable growth and long-term retention strategies for our team as we continue to launch our new app.”


Jenny Pollock, Lead Subscription Monetization Manager
Together Labs

“APS gathers a global group of app experts with detailed insights on how I can grow my app monetization. It’s a must attend.”


Yered Arellano Gonzalez, Director of Product Strategy
Baz

“Listening to the challenges of other people and other companies really helps us view our own in a different light. The openness of the group is empowering.”


Gessica Bicego, CMO
Paired

“One of the best conferences I’ve attended. So many valuable insights!”


Lisa Kennelly, GLOBAL PRODUCT MARKETING STRATEGIST
KLARNA

“I was impressed with the quality of the presentations. It’s rare to have an event go in-depth on topics that are highly relevant to my day-to-day work.”


Claudia Garcia, CRM AUDIENCE MANAGER
HELLOFRESH

“I was impressed by the high level of the organization of the summit, by the speakers and their professionalism, and by the content.”


Matt Davey, CHIEF EXPERIENCE OFFICER
1Password

“Thanks for a great event. I came away with practical tips and exciting influencer experimentation ideas.”


Hristina Dimitrova, Marketing Project Manager
Smule

“Very useful insights and sessions about app retention, influencer marketing, and app monetization.”


James Wylie, DIRECTOR, INTERNATIONAL MOBILE APP
American Express

“Really enjoyed the day! Great speakers and plenty of people to connect with.”