OUR 2018 PARTNERS
LEAD EVENT PARTNER:
Aarki helps companies grow and re-engage their mobile app customers, using data, machine learning, and large customer reach. We strive to deliver post-install performance at scale across different marketing objectives to meet the clients target return on investment. Our data offers deep insights into customer intent and usage habits. To drive performance for our clients, we activate our data assets through proprietary machine learning algorithms to engage customers in real time with personalized mobile advertisements.
Gummicube revolutionized mobile marketing in 2010 as the first App Store Optimization company. Gummicube’s DATACUBE software leverages proprietary ‘big data for mobile’ to understand search trends and the competitive landscape inside the app stores. By using DATACUBE, mobile search data and user behavior is no longer a black box – resulting in greater visibility, more high quality organic downloads and a lower overall cost of user acquisition.
Join the thousands of developers who have relied on Gummicube to optimize their apps for the best possible visibility and conversion with its proprietary mobile data, industry leading technology and hands-on team of ASO experts. Gummicube is based in San Jose, California with offices in Portland, Oregon and Berlin, Germany.
Remerge is the leading high-performance ad-buying platform for app marketers. Founded in 2014 in Berlin and with offices in San Francisco, New York, Berlin, Seoul, Singapore and Tokyo, Remerge offers access to 1.5 million users per second in 400,000 apps for scalable performance campaigns.
More than 150 of the world’s biggest app publishers including Spotify, CBS, Wish, Hotel Tonight, King and MZ trust Remerge to re-engage their user base and to increase revenues.
Leanplum is the mobile marketing platform built for engagement. Brands rely on Leanplum to help them orchestrate multi-channel campaigns — from messaging to the in-app experience — all from a single, integrated platform. Global brands such as Tinder, Grab, Tesco, and Zynga turn to Leanplum to accelerate growth and build long-term customer relationships.
Founded in 2012, Leanplum is based in San Francisco, with offices across North America, Europe, and Asia. Leanplum has received more than $93 million in funding from Norwest Venture Partners, Canaan Partners, Kleiner Perkins Caufield & Byers, and Shasta Ventures. Leanplum has been named to Business Insider’s Most Valuable Enterprise Startups and SF Business Times’ Best Places to Work.
TheTool is a handy and easy-to-use ASO platform that helps analyze and optimize the main KPIs of App Store Optimization (keywords, top charts, ratings, conversion rate, etc.) for apps and games, and provides competitor benchmarks in order to make the right decisions for ASO strategy.
TheTool can be used by indie developers, startups, brands and large publishers, and is already trusted by app developers of all sizes including Verse, 8fit, From The Bench, ABA English, Privalia and Jetradar.
Fanbytes is the home of Generation Z. We partner with brands to help them distribute native campaigns to highly engaged audiences, through identified Snapchat influencers.
As a collective of technology and digital natives, we create tailored, optimised content, and scale its execution to an audience of 100 million teens and young adults, through our innovative technology platform, serving to successfully bridge this generation gap between brands and Gen Z.
As featured in the Huffington Post, Independent, Guardian and Forbes for our blockbuster campaigns, we are pioneering this new form of consumer communication, maximising brand’s reach and relevance within the mobile generation of today.
Previous customers include adidas, Disney, GoPro and football superstar Ronaldinho.
Lab Cave has achieved more than 200 million organic downloads with its own titles and provides ASO and ad mediation services for mobile apps and games.
Lab Cave is part of Fibonad Group, the largest Spanish digital advertising group offering branding, performance and publishing services.
Adikteev helps advertisers grow their audience and increase LTV by re-engaging dormant users, acquiring new customers, and creating deep engagement through interactive and playable ad units. With campaigns live in 70 countries, it boasts more than 1 billion users reached worldwide.
The company’s target KPI for every advertiser is Return On Ad Spend. The company optimizes every creative and campaign to deliver astonishing results for companies like eBay, Uber and Machine Zone.
Taptica is a publicly traded, global end-to-end mobile advertising platform. We help the world’s top brands reach their most valuable users with the widest range of traffic sources available today. We are a global company with presence in seven countries worldwide: Israel, US, UK, China, Japan, South Korea and India. We work with over 600 advertisers in various industries, including Amazon, Disney, Facebook, Twitter, OpenTable, Expedia and Zynga.
Outbrain is the world’s leading premium discovery platform. Every month, more than 275 billion Outbrain recommendations appear as native placements on premium publishers like CNN, Haaretz and Le Parisien. These highly targeted placements use proprietary data to help marketers and publishers drive results, whether they are looking to generate awareness, engagement or conversions.
mParticle is the customer data platform for every screen. Sophisticated marketers at companies like NBC Universal, Spotify and Airbnb use mParticle to integrate and orchestrate their entire growth stack, enabling them to win in key moments of the customer journey. Unlike legacy data platforms, mParticle provides comprehensive identity resolution and full-featured integrations for mobile marketing. Founded in 2013, mParticle is based in New York City and manages $5 billion in transactions and 250 billion API calls monthly.
Calldorado provides a complete solution for mobile app developers and publishers to drive commercial success, offering products and services to increase growth, engagement and revenue. Their headquarters are in Copenhagen, Denmark but their reach is global, supporting app publishers from all corners of the world.
AppTweak is an App Store Optimization (ASO) tool driven by data science empowering app developers and marketers to improve their app store visibility and increase their organic downloads.
The ASO solution includes insightful and actionable recommendations, competition analysis and benchmark, keyword research & tracking. The platform also provides unique organic performance metrics. On iOS, AppTweak includes a Search Ads Intelligence dashboard, with insights to spy on competitors’ ads and optimize your SA budget. The company also offers consulting services and an API access.
AppTweak manages over 800 accounts in more than 70 countries, including Viber, LinkedIn, Skyscanner, Etsy, Babbel, Social Point, Universal Music, Rocket Internet, Udemy, GoEuro and S4M.
Redbox Mobile is an award-winning, global, multi-lingual App Store Optimization, Apple Search Ads and Google UAC agency. We have successfully serviced over 700 apps and brands and are proud to include The Times, The Wall Street Journal, Sky and Redbull in our client portfolio.
The talented team at Redbox have designed a machine learning platform that automates Apple Search Ads campaigns, known as ‘Blackbox’. It optimises keywords every 10 minutes and makes 500,000 decisions a day so you don’t have to. We save our clients time and money by running efficient campaigns, helping them get discovered in the App Store.
Singular is a marketing intelligence platform with a “singular” focus on connecting the most fragmented, complex, walled-gardened ecosystem of them all: the marketing ecosystem. We revolutionize how marketers are accessing data from their marketing stacks through hard-core technology, and we aim to empower a wide variety of use cases from data science, optimization, and improved customer experience.
4+ years into the business, Singular is working with the some of the biggest and smartest brands in the world (Nike, Facebook, Lyft, Yelp, Airbnb, Twitter, Postmates, Tinder and many more) and has developed the most advanced data stack available out there.
AppsFlyer’s technology is found on 98% of the world’s smartphones, making it the global leader in mobile attribution and marketing analytics. Data-driven marketers rely on AppsFlyer for independent measurement solutions and innovative tools to grow and protect their mobile business.
AppsFlyer’s platform processes billions of mobile actions every day, empowering app marketers and developers to maximize the return on their marketing investments. AppsFlyer’s NativeTrack™ Attribution, Marketing Analytics Data, OneLink’s Deep linking capabilities and Protect360 enterprise-grade fraud solutions have made AppsFlyer’s platform the go-to resource for the most successful mobile apps in the world.
With Facebook, Google, Twitter, Pinterest, Snap, Tencent and 3,500+ other integrated partners, and clients including HBO, Playtika, Waze, Alibaba, Skyscanner, Activision and 12,000+ leading brands worldwide, AppsFlyer has 14 global offices to support marketers everywhere.
Priori Data provides a comprehensive suite of app market intelligence tools that enable accurate strategic planning in the global app economy.
Our commitment to data quality is underlined by our unrivalled transparency around data accuracy. Priori is regularly regarded as industry leading in head-to-head app data comparisons.
Our platform is designed for anyone looking to improve the organic performance of apps based on data-driven research, benchmarking and market analysis. Top-tier marketers, investors, consultants, researchers and service providers rely on our insights every day.
Founded in Berlin in 2013, Priori Data was acquired by appScatter in 2018.
Phiture is a Berlin-based mobile growth consultancy working with the teams behind leading apps. Using our industry-acclaimed Mobile Growth Stack as a strategic framework, we offer three key services: app store optimization, user retention services and growth consulting.
App Samurai is the leading self-service mobile advertising platform for high-growth companies. Mobile ad planning, execution and analysis are complicated for high-growth companies because they cannot reach all available app marketing tools. App Samurai makes it easy for them without requiring in-depth mobile advertising knowledge.
Applift is a leading mobile ad tech company that empowers businesses to connect with and activate customers in a mobile-first world by creating the next-generation platform for advertisers to reach and convert their audiences on mobile.
Mobile Action is an intuitive App Store Optimization and mobile app intelligence platform that provides a wide variety of resources including various ASO tools, search ads services and market & ad intelligence insights that help app publishers make the right business decisions in order to rank higher in the app stores, get more organic installs and understand vital metrics.
Our all-in-one platform gives everyone from indie developers to large enterprises precise data to gain competitive advantage. Our products are powered by proprietary algorithms that give you insights that are simply not available on other platforms.
Berlin Valley is the magazine for the doers and masterminds of the digital world. It is the indispensable read for startup entrepreneurs and innovation managers in the entire DACH area, as well as for everybody interested in founding and entrepreneurship.
Berlin Valley stands for in-depth analysis, independent reporting, financing reports, statistics and interviews with the stars of the German and international startup scene.
BUSINESS OF APPS
Business of Apps covers app industry news and provides data and analysis on the sector. Our marketplace connects app brands and developers with agencies, platforms and and service providers. The daily Business of Apps newsletter keeps subscribers up to date with the latest app business trends and developments.
Customlytics is a Berlin-based mobile app marketing, analytics & technology consultancy. We cover all app marketing topics, from implementing and guiding clients through the technical setup all the way to crafting a powerful marketing strategy. Everything garnished with a hands-on attitude.
Companies around the world invest over $100 billion every year to shift offline customers to their online platforms. The rationale is clear: offline customers have no identity or differentiation. Therefore, it’s impossible to approach them with the “right” message or to track and analyze their behavior. Offline marketing – often the biggest line item in the marketing spend – suffers from a poor monetization process, resulting in an unpredictable ROI.
Our algorithms scan every offline activity on the planet and analyze it. With Everthere, our customers get a clear view of their potential customers, how and where to approach them, and what will be the right message to get them onboard. They can then acquire new customers with a click.
Within four years and ten editions, the popular coffee table book has reached its place in the startup scene. Each issue of the Hundert is a zeitgeist portrait as well as a guide for corporates and investors.
The vision is to produce a magazine of the highest quality – both in content and production – that makes the inner workings of the startup environment accessible and approachable, with a touch of glamour.
The Mobile Ecosystem Forum is a global trade body that acts as an impartial and authoritative champion for addressing issues affecting the broadening mobile ecosystem. We provide our members with a global and cross-sector platform for networking, collaboration and advancing industry solutions.
The goal is to accelerate the growth of a sustainable mobile ecosystem that drives inclusion for all and delivers trusted services that enrich the lives of consumers worldwide.
Established in 2000 and headquartered in the UK, MEF has chapters across Africa, Asia, Europe, the Middle East, and Latin and North America.
mobilbranche.de is the leading German newsletter for the mobile industry. On a daily basis it covers mobile commerce, mobile marketing, mobile payments, enterprise mobility and other topics within mobile. For a free subscription, please write to email@example.com
MOBILE MARKETING EXPERTS
Mobile Marketing Experts is the No.1 community for mobile marketers.
Most of our members work in leading roles in app marketing at apps like 8fit, Blinkist, Bending Spoons, Rovio, Gameloft, LOVOO, SmartNews, InnoGames, OLX and many more!
We welcome members who are in charge of the management, development, monetization, analysis or marketing of apps and games.
The group is the meeting point for all mobile marketing experts around the globe to discuss trending topics, help each other and support those who are new to the profession.
Think Q&A, sharing of key learnings, best practice on mobile advertising, app install campaigns, remarketing, cross device challenges, tracking, etc.
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