LEAD EVENT PARTNER
Huawei Mobile Services is part of the Huawei Consumer Business Group, which is one of Huawei’s three business units and covers smartphones, mobile broadband devices, home devices and cloud services.
Huawei Mobile Services offers new and exciting experiences for consumers, including Huawei AppGallery, Cloud, Browser, Themes, Health, Assistant with Huawei Ability Gallery, HiCare and many more. All content is published via Huawei Developer Alliance, a global publishing portal for Huawei. Huawei Developer Alliance offers developers the possibility to publish their content globally with just one SDK.
Over 1 million app and game developers are registered in the Huawei Developer Portal. More than $800 million revenue has been paid to app developers in 2017, with a growth in 2018 of more than 100%.
THE ASO CO
The ASO Co is the world’s leading App Store Optimization agency with over 35 ASO, performance media and strategy experts dedicated to mobile growth.
The ASO Co provides full service App Store Optimization covering production of algorithmically optimised assets, data driven testing, deep analysis and proprietary measurement methods showing true value post optimisation. In addition to ASO, The ASO Co manages large scale Apple Search Ads campaigns along with providing leading mobile growth strategies.
The ASO Co have authored numerous proprietary methodologies for ASO measurement and other growth techniques, and are trusted globally by brands and startups including eBay, Spotify, Sephora, Walmart, Twitter, Lifesum, Farfetch, Betway and many more.
Singular is the pioneering Marketing Intelligence Platform. In short, we simplify marketing data. Growth teams from LinkedIn, Rovio, Glovo, Airbnb, Twitter, TabTale and more choose Singular to unify their siloed data, apply attribution and expose insights to accelerate growth. With thousands of integrations, we’re the single marketing dashboard your team needs for accurate and complete insight into performance.
Leanplum is the mobile marketing platform built for engagement. Brands rely on Leanplum to help them orchestrate multi-channel campaigns — from messaging to the in-app experience — all from a single, integrated platform. Global brands such as Tinder, Grab, Tesco, and Zynga turn to Leanplum to accelerate growth and build long-term customer relationships.
Founded in 2012, Leanplum is based in San Francisco, with offices across North America, Europe, and Asia. Leanplum has received more than $93 million in funding from Norwest Venture Partners, Canaan Partners, Kleiner Perkins Caufield & Byers, and Shasta Ventures. Leanplum has been named to Business Insider’s Most Valuable Enterprise Startups and SF Business Times’ Best Places to Work.
Adjust is a mobile attribution and analytics company that provides app marketers with a comprehensive business intelligence platform. Adjust combines attribution for advertising sources with advanced analytics and store statistics such as rankings, ratings and reviews.
Adjust is an official Facebook and Twitter mobile measurement partner, and is also integrated with over 700 other major partners and networks worldwide. Adjust is ePrivacy certified, uses SSL encryption for data transfer, and is the only mobile analytics company to meet the most stringent privacy compliance standards internationally.
Clients include some of the world’s largest brands in Asia, the EU and the Americas, such as Baidu, Deutsche Telekom, Universal Music and Viacom. Adjust delivers app analytics to the world’s largest advertising and media agencies including Vivaki, Publicis and GroupM.
Remerge is the leading high-performance ad-buying platform for app marketers. Founded in 2014 in Berlin and with offices in San Francisco, New York, Berlin, Seoul, Singapore and Tokyo, Remerge offers access to 2 million users per second across 500,000 apps for scalable performance campaigns.
More than 150 of the world’s biggest app publishers including Spotify, CBS, Airbnb, Electronic Arts, Wish, Hotel Tonight, King, Poshmark and MZ trust Remerge to re-engage their user base and to increase revenues.
Taptica is a publicly traded, global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. Our proprietary technology leverages big data, and combined with state-of-the-art machine learning, enables quality media targeting at scale. Taptica creates a single arena in which brands can scale and engage more relevantly with mobile audiences. We work with more than 600 advertisers in various industries and have presence in seven countries: Israel, US, UK, China, Japan, South Korea, and India. Taptica is traded on the London Stock Exchange (AIM: TAP).
Gummicube revolutionized mobile marketing in 2010 as the first App Store Optimization company. Gummicube’s DATACUBE software leverages proprietary ‘big data for mobile’ to understand search trends and the competitive landscape inside the app stores. By using DATACUBE, mobile search data and user behavior is no longer a black box – resulting in greater visibility, more high quality organic downloads and a lower overall cost of user acquisition.
Join the thousands of developers who have relied on Gummicube to optimize their apps for the best possible visibility and conversion with its proprietary mobile data, industry leading technology and hands-on team of ASO experts. Gummicube is based in San Jose, California with offices in Portland, Oregon and Berlin, Germany.
AppsFlyer’s technology is found on 98% of the world’s smartphones, making it the global leader in mobile attribution and marketing analytics. Data-driven marketers trust AppsFlyer for independent measurement solutions and innovative tools to grow and protect their mobile business.
AppsFlyer’s platform processes billions of mobile actions every day, empowering marketers and developers to maximize the return on their marketing investments.
With Facebook, Google, Twitter, Pinterest, Snap, Tencent and 4,500+ other integrated partners, and clients including HBO, Waze, Alibaba, Skyscanner, Activision and 12,000+ leading brands worldwide, AppsFlyer has 15 global offices to support marketers everywhere.
Zoomd is a first-of-its-kind site search, mobile user-acquisition and retention platform. It offers one solution for both online publishers and advertisers looking to increase content monetization via higher user engagement.
Zoomd’s publisher business has a specific focus on leveraging on-site search data to increase monetization results and extend average session length. Zoomd’s advertiser business has a specific focus on mobile app user acquisition. Zoomd has built a key performance indicator-based algorithm that enables intelligent media buying in a manner that improves the accuracy of consumer targeting. Zoomd provides advertisers the ability to acquire new users, while understanding better the needs of their target audience in almost every existing mobile inventory via a smart platform that connects to more than 600 digital media channels under one unified dashboard, reducing advertisers campaign management resources drastically.
The company successfully completed a public offering and commenced trading in early September 2019 on the Toronto Stock Exchange Ventures (TSXv) under the ticker ZOMD.
TheTool is a handy and easy-to-use ASO platform that helps analyze and optimize the main KPIs of App Store Optimization (keywords, top charts, similar apps, ratings, conversion rate, downloads, etc.) for apps and games, and provides competitor benchmarks in order to make the right decisions for ASO strategy.
TheTool can be used by indie developers, startups, brands and large publishers, and is already trusted by 25,000+ users including companies with more than 200M downloads.
Taboola enables over 1.4B people to discover what’s interesting and new at the moments they’re most ready to explore. Powered by AI and a large dataset, Taboola’s discovery platform creates new monetization, audience and engagement opportunities for digital properties, including publishers, mobile carriers and handset manufacturers. Advertisers use Taboola to reach their target audience when they’re most receptive to new messages, products and services.
Some of the most innovative digital properties in the world have long term, exclusive relationships with Taboola, including CNBC, NBC News, USA Today, BILD, Sankei, Huffington Post, Business Insider, The Independent and Le Figaro. Taboola, now over 1,400 people globally, is headquartered in New York City with offices in Mexico City, São Paulo, Los Angeles, London, Berlin, Madrid, Paris, Tel Aviv, New Delhi, Bangkok, Beijing, Shanghai, Istanbul, Seoul, Tokyo and Sydney.
MoEngage is an intelligent marketing automation platform, built for the mobile first world. With MoEngage, companies can orchestrate campaigns across channels like push, email, in-app messaging, web push, on-site messages and SMS, with hyper-personalization, optimization and actionable analytics to drive higher conversions.
MoEngage works with Fortune 500 brands across 35+ countries such as Samsung, Deutsche Telekom, Hearst, Nestle, Travelodge, McAfee, Vodafone and OYO. MoEngage has been featured in Gartner’s Magic Quadrant for Mobile Marketing Platforms twice in a row and is rated among the highest by clients on overall experience.
PapayaMobile is a global performance mobile marketing company that primarily focuses on big data technology development. By utilizing big data traffic and data processing technology, our platform provides mobile marketing services to multiple industries including media, eCommerce, games, traveling, medical and government. Working globally and highly respected within the industry, PapayaMobile has received multiple awards for mobile marketing.
Founded in 2008, PapayaMobile is headquartered in Beijing, with offices in San Francisco and Bangalore.
AppTweak is an App Store Optimization (ASO) tool driven by data science empowering app developers and marketers to improve their app store visibility and increase their organic downloads.
The ASO solution includes insightful and actionable recommendations, competition analysis and benchmark, keyword research & tracking. The platform also provides unique organic performance metrics. On iOS, AppTweak includes a Search Ads Intelligence dashboard, with insights to spy on competitors’ ads and optimize your SA budget. The company also offers consulting services and an API access.
AppTweak manages over 1000 accounts in more than 70 countries, including Viber, LinkedIn, PayPal, Zalando, Babbel, Social Point, Universal Music, Rocket Internet, Udemy and Omio.
BackInApp is a plug and play app retargeting technology that allows publishers to re-engage 100% of their mobile users.
Launched in 2016 after more than two years of R&D, BackInApp works with clients in over 40 countries, including Western Union, Pages Jaunes, La Redoute, NEXT Interactive, Stootie, Brico Privé, AdopteUnMec, Betclic, CEWE, Sushi Shop, Sephora, Bandai and ZiMAD.
Persona.ly is a tech product company driving mobile user acquisition for brands and app developers, operating worldwide and focusing on the US, KR, JP, RU, SEA and IN. Using our proprietary bidder and machine-learning algorithms we offer transparent, performance-based, highly targeted app install and retargeting solutions.
Sharpcake combines data, automation and technology with creativity to help app marketers with data driven creatives – videos, display ads, social ads, app store visuals and app design elements – in an easy and efficient way, all around the world.
As app marketers and their media agency partners focus on precise targeting, Sharpcake provides creatives that bring desired performance and growth. Sharpcake’s customers enjoy next business day delivery, pixel perfect creatives and cost effective monthly packages.
Phiture is a Berlin-based mobile growth consultancy working with the teams behind leading apps. Using the company’s industry-acclaimed Mobile Growth Stack as a strategic framework, Phiture’s team offers 4 key services: App Store Optimization, Apple Search Ads, user retention services and growth consulting.
Bidshake is the first fully customizable and programmatic user acquisition software. We help mobile marketers increase campaigns’ ROI by providing a set of tools that turn their paid UA into a completely programmatic process. Through a single dashboard, UA managers can visualize the marketing data that is relevant to them, gain meaningful, actionable insights, and apply their optimization decisions on all live campaigns across channels in real-time.
AppAgent is an award-winning integrated mobile marketing agency. We help apps and games to grow by leveraging synergies of data, creativity and user acquisition. A strong strategic, analytical and personal approach makes us an ideal long-term partner. We deliver results for companies such as Babbel, Glu Mobile and Kiwi.com.
You can focus on the development while AppAgent takes care of:
— Mobile growth strategy - Data and marketing analytics
— Creative services (video and playable ads production, store listing design)
— App Store Optimization and paid user acquisition
Yodel Mobile, Mobile Agency of 2019, is the leading global app marketing consultancy. Their award-winning App Growth Programme is a blend of organic & paid growth, retention and engagement elements, driven by data-led optimisations for app success. The programme has aided in launching and scaling over 200 app businesses in their time including FREE NOW (mytaxi), Gymshark, The Economist, NBCUniversal, Trivago and Yolt.
Interceptd is an ingenious defense against mobile ad fraud to let advertisers identify the best channels to spend their money, shield and protect their marketing data, and increase the profitability of their app with better ROAS.
Identify the Best Channels: Interceptd blocks offending fraudulent or low-quality sources automatically to help advertisers make the most out of their ad budget with peace of mind.
Protect Marketing Data: Interceptd provides totally transparent and independent analyses so mobile advertisers can create your marketing strategy in the light of accurate, real-time, and machine learning-backed data.
Increase Profitability with Better ROAS: When advertisers acquire new users from truly incremental sources with strict quality filters available on Interceptd, they get a better return on their ad spend. Better return combined with transparency helps them go further and grow faster.
Yoke Network drives growth for apps through influencers on a performance basis.