Launched in 2013, App Promotion Summit London is Europe’s leading app marketing conference. It offers the ideal opportunity to learn growth marketing strategies and tactics directly from the world’s top app growth experts.

We are hosting App Promotion Summit London in-person at The Brewery on Thursday, 24th April 2025.


Register your interest

 



What will I learn?

Our jam packed agenda will cover all aspects of app growth, from acquisition to retention to product and our specialist zones will allow you to deep dive further into your favourite topics.

The Growth Zone will spotlight the latest in scaling strategies, including AI-driven optimization, evolving app store trends, predictive A/B testing, and advanced Apple Search Ads tactics.

If you’re focused on emerging solutions like generative AI for creatives, SKAdNetwork 5.0 updates, or automation for cross-channel marketing, the User Acquisition Zone is your destination for cutting-edge insights.

Finally, the Product and Engagement Zone will tackle top trends like personalization, retention, zero-party data strategies, and benchmarks for building enduring user relationships.

Who should attend?

App Promotion Summit London is perfect for app marketing managers, product managers, CRM managers, UA managers, ASO managers, performance marketing managers and growth managers from the biggest apps across all verticals, and app platforms, agencies and technology companies working in the growth market.

What type of sessions are available?

Talks: Our presentations provide you with all you need to know about the app marketing landscape. These talks will cover all aspects of app growth, from acquisition to retention and everything in between. Join these sessions and get inspired by our industry heavyweights.

Workshops: These workshops are the place to be if you want to dive deep into a topic, listen to case studies or simply learn something new. Our workshop leaders will provide you with actionable insights which you can implement for your own projects.

Panels: The interactive panels will include a fantastic line-up of industry leaders who will share their experiences and thoughts on a range of app growth topics. These panels have been carefully curated to showcase our key themes from many different perspectives. Join these sessions to get your questions answered.

Roundtables: These sessions offer a unique opportunity to actively participate in lively conversations, share insights, and network with peers. This collaborative approach led by an industry expert allows for brainstorming and problem-solving, leading to actionable outcomes and innovative solutions.

Plant a tree

For every ticket sold we will plant a tree 🌳 for you through our partnership with Treeapp.

Who are you?

We are a small team based in the UK and globally and we’re passionate about putting on the best events possible. You can find out more about the team behind App Promotion Summit London here.