WORKSHOP ROOM 3 AGENDA

SOCIAL AND INFLUENCER ZONE

  



10.20 – 11.00

Influencers and Acquisition: How We Drove 3 Million App Installs for Clients like Tik Tok and FanDuel

— Why influencers only being a brand channel is a myth
— How to run acquisition campaigns at scale using influencers
— Lessons learned building a performance agency globally

Nick Cooke

Co-Founder, The Goat Agency



12.20 – 13.00

HOW TO TELL ENGAGING STORIES AND PROMOTE APP GROWTH THROUGH INFLUENCER MARKETING

— Platform strategy to convert downloads
— How to identify the correct influencers
— Post frequency and optimization

Mathew Micheli

Co-Founder & Managing Partner, Viral Nation



14.00 – 14.40

The winning strategies we used to manage over 7 FIGURES in the influencer marketing space in Q2 2019

— How you can scale your spend and reduce your targeted CPI
— Content funnels that have worked for our team
— Lessons our team has learned after spending millions in the influencer space

Thomas Ma

Co-Founder, Sapphire Apps