NEED TO KNOW INFO
HERE’S THE COMPLETE LOWDOWN ON THE PAST 7 APS EVENTS SO YOU CAN UNDERSTAND WHAT WE DO AND HOW WE DO IT
YOUR ‘NEED TO KNOW INFO’ PAGE GUIDE
Registering for a conference is a big decision – it’s a day out of the office, there’s a cost and it needs to deliver value. This page is here to help you.
It’s split into 6 sections:
• A short video to show you what to expect on the day
• Results from our Attendee Surveys at all seven APS London and APS Berlin Summits
• Some photos from our past events to show you how we do things
• A selection of testimonials from our past attendees
• A description of our interactive event format
• Access to the past attendee lists
APP PROMOTION SUMMIT BERLIN 2015 HIGHLIGHTS
ATTENDEE SURVEYS
Here’s how your peers rated our previous seven App Promotion Summits:
THE PAST EVENTS IN PICTURES
We know that not everyone is a pie chart person, so why not have a look through this carousel of snapshots from our previous events to get a feel for the “on-the-day” experience. They showcase the short, sharp presentations, roundtable discussions, the audience led panel debates, the networking opportunities and the packed conference room from the start of the day to the closing session.
A FEW SNAPSHOTS FROM OUR PREVIOUS BERLIN CONFERENCES
WHO ATTENDED THE PREVIOUS SUMMITS?
Knowing who you’re going to be mixing with at a conference is really important. We want to supply you with that information.
Our past events have attracted attendees from the industry’s leading players, including experts from AdColony, Aeria Games, Amazon, App Annie, Apple, AppLift, AppsFlyer, Avazu, AVG, Badoo, Betclic Everest, Branch Metrics, Buongiorno, Cheetah Mobile, Clue, Criteo, Deloitte, Deutsche Post DHL, Deutsche Telekom, eBay, Facebook, Fiksu, Ford, Gameloft, Gamesys, Google, Gruner + Jahr, Hailo, HolidayPirates, Hostelworld.com, InnoGames, King, LEGO, LOVOO, MEC, Microsoft, MobPartner, Mobvista, OLX, Paddy Power Betfair, palringo, PayPal, Penguin Books, PokerStars, Priori Data, RetailMeNot, Ringier Publishing, Rocket Fuel, Rocket Internet, Rovio, Skyscanner, SoundCloud, SponsorPay, Starbucks, Süddeutsche Zeitung, Tapjoy, Telefónica, The Walt Disney Company, Trademob, Trainline, trivago, TUNE, Twitter, Viacom, Vungle, Wooga, Yandex, Yoox Net-a-Porter, Zalando and many more.
Fill in this form to request the list of all past attendees.
OUR INTERACTIVE FORMAT
We’ve all been there – it’s after lunch, you’re 10 minutes into a 30 or 40 minute presentation and the speaker isn’t exactly setting the world alight, the eyelids feel heavy…
We don’t want that to happen to you, so these are the precautions we take to avoid it:
1) Short, sharp presentations – all of our presentations are a maximum of 20 minutes. We tell our speakers not to give us the fluff, cut the intro, get down to what everyone wants to hear.
2) Mix up the formats – presentations, panel discussions, debates, audience interaction. Keeping people on their toes, keeps them alert.
3) No theatre style seating – you’re not at the cinema or university, yes we’re all there to learn and yes we’re all students at the University of Life, but that doesn’t mean you’ve got to sit there, only making eye-contact with the people either side of you.
4) Add fuel to discussions and interaction – Following the informative and thought-provoking presentations, you’ll be requested to interact directly with your peers to discuss the proceedings and form discussions points.
A SELECTION OF THE TESTIMONIALS THAT WE HAVE RECEIVED FROM YOUR PEERS
APS BERLIN 2015 TESTIMONIALS
“I was impressed by both the content and organization of APS Berlin.”
“APS Berlin was an amazing event. The insights I got will definitely help me in my everyday work.”
“APS Berlin was really interesting and well organized.”
“Simply: you must participate if you are in the mobile app industry!”
“App Promotion Summit was a great event!”
“APS Berlin 2015 was an insightful conference attracting a lot of interesting people. The concentration of talent and decision makers is what makes the event special.”
“By far the best app promotion event.”
“I enjoyed App Promotion Summit very much! So many interesting insights and looks into the future. Simply put: awesome!”
“Many great new insights.”
“Thanks for a great event – really informative and nice format.”
“I was impressed with the quality of the presentations. It’s rare to have an event go in-depth on topics that are highly relevant to my day-to-day work.”
“Apptastic!”
“APS Berlin was perfectly organized and very interesting. It is the place to meet the main actors and identify the major trends of app promotion.”
“A wealth of information.”
“APS Berlin 2015 was a really good and interesting event.”
“A unique gathering of great mobile marketing minds who inspired me with 100+ ideas how to do my job better.”
“Great possibility to establish new contacts.”
“Amazing venue and refreshments.”
“A must-attend conference for all app business professionals.”
APS BERLIN 2014 TESTIMONIALS
“APS Berlin 2014 was a real rock star summit of the mobile app promotion ecosystem. I truly enjoyed the event.”
“The most insightful app event of the year.”
“The location, organization and speakers were awesome.”
“Thank you for the great event!”
“The summit was really interesting and well organized.”
“I had a great time at APS Berlin!”
“I was surprised by how tangible the talks were. Very deep insights into the knowledge of app marketing professionals. Practical, interesting and so useful!”
“Great event, very well executed, with thought provoking speakers. I’ll be there in 2015.”
“Great food. Great location. Good Networking. Nice to see that the spotlight is given to mobile only startup players and not to the traditional big players like Twitter and Facebook.”
“As an ASO professional it was a perfect networking event. As an indie developer it was full of actionable strategies to apply to my apps.”
“Nice atmosphere and many chances to connect!”
APS BERLIN 2013 TESTIMONIALS
“IT WAS A GREAT EVENT AND AN AMAZING LOCATION. WITH WHAT I LEARNED WE WERE ABLE TO GET OUR APP INTO RANK 6 IN GOOGLE PLAY TOP CHARTS. WE WILL FURTHER FOCUS ON ANALYTICS AS THIS WAS A STRONG RECOMMENDATION BY ALL SPEAKERS AND CONTACTS I MADE THROUGHOUT THE DAY AT APS BERLIN.”
“A great experience with lessons learned to boost our apps to the next level.”
“I really enjoyed the range and quality of the talks as well as the event venue and organisation. A truly outstanding experience.”
“I was really impressed by App Promotion Summit Berlin! There was easily €10 million of mobile advertising budgets in the room. I would recommend mobile ad players to take notice and partner with the great organisers.”
“The roundtable discussions were great.”
“APS Berlin was a brilliant event. Really fantastic variety of topics dealt with concisely and comprehensively. I learnt a lot, met a lot of great people and am looking forward to the next event! A must for anyone in the industry.”
“The most insightful app event I’ve been to in Berlin.”
“APS is the best place to group together people who are doing the same thing. There is no reliable place on the web where app marketers can get together and share their experience and knowledge. Here you’re bringing together industry peers to talk about challenges they face every day in app marketing.”
“It’s a great place to meet other app developers and to learn from each other.”
“I head a great time. Fantastic presenters and topics.”
“APS Berlin was a great experience and set the foundation for me to further explore the field of app marketing!”
“Great conference.”
“App Promotion Summit Berlin was an excellent event!”
APS LONDON 2016 TESTIMONIALS
“APS London combines powerful mobile strategy and marketing tips into a one-day format. Compact and insightful.”
“It’s not just the speakers, but the practical and hands-on workshops that make App Promotion Summit stand out.”
“APS was full of energy, the organization was epic and the level of the speakers was impressive. It was fun and challenging; this type of event needs to happen more often in the app industry.”
“As usual, App Promotion Summit is the best mobile and app marketing conference of the year. Very interesting insights, people and takeaways”
“Great day with lively debate and strong speakers.”
“I found APS very useful because it puts a face to many app businesses and provides insights into their stories – how others did it is what interests me.”
“It was a great summit, very informative and current, and I will definitely attend the next one.”
“Really interesting mix of contributors and content. Thank you!”
“APS is the right place to be if you want to grow your app and meet the key influencers in the app industry.”
“Very useful networking opportunity for startups. The food was healthy and the topic variety was splendid.”
“Great audience and interesting presentations. I really enjoyed it!”
“I had a really good time at APS London. I really feel like I’m on the road to becoming an ASO expert.”
“App Promotion Summit is one of the best events in the sector.”
“Gave a terrific insight into the often overlooked issues in app marketing.”
“Great cross section of presenters from industry giants like Facebook, Twitter and Google to the minnows.”
“I love this event. The content is great, the networking top-notch, and you feel well looked after from start to finish.”
“I was definitely able to get insights from developer perspectives, which is what I came here for. Thanks!”
“The workshops are extremely useful.”
“APS London 2016 was my first APS event and I thought it was brilliant.”
“Wide range of topics. Virtually no sales pitches (less than usual), just knowledge sharing.”
APS LONDON 2015 TESTIMONIALS
“Loved the workshops and the product focus.”
“A great mix of the top mobile professionals in Europe that will boost your knowledge of the market and hence your business.”
“Always fun; always insightful.”
“Thank you so much for organising an absolutely fantastic day – I found it incredibly informative and will definitely attend in the future.”
“Really useful talks from well-known brands. Relevant and scaleable.”
“Great content that stays on top of what is happening across the industry.”
“The perfectly sized sessions are a great way to spend the day learning.”
“I’ve gained actionable insights I can put to work in my campaigns tomorrow.”
“APS has become the ‘must attend’ event for professional mobile app marketers.”
“App Promotion Summit is the best way to improve your app marketing and anticipate trends.”
“Huge melting pot of new ideas and how to improve old ones.”
“Inspiring and motivating!”
“APS is the right mix of developers with experience AND first time or wannabe mobile advertisers, so the networking is superb.”
“If you’re in the business of mobile apps, quite frankly you’d be crazy to miss APS.”
“I really enjoyed App Promotion Summit!”
“APS London was great. Just what I needed! I’ll be back next year.”
“Well organised and great speakers attending.”
APS LONDON 2014 TESTIMONIALS
“Great fun and excellent networking – one of the best app events I’ve ever been to.”
“More useful than WWDC.”
“Thank you again for hosting such a wonderful event. The quality of content and attendees was perfect and more than met our expectations.”
“I really enjoyed it and definitely took away many helpful tips for our apps!”
“What a fantastic day. We learned an awful lot.”
“APS London 2014 was fantastic! Great people on stage, lots of fun and good networking. Excellent organization. I would not hesitate to come back again.”
“Superbly run, great content and great people!”
“I thoroughly enjoyed APS London 2014 and I still have the opinion that it is one of the best events on the circuit. I say this having experienced speaking at four mobile conferences across Europe.”
“Many thanks for organising the conference; it was a high quality event.”
“I just wanted to extend my thanks and congratulations on a great show! It was wonderful to be a delegate and much was learned.”
APS LONDON 2013 TESTIMONIALS
“Since attending App Promotion Summit London we’ve been able to increase our downloads by 700% just by applying ASO techniques and best practices.”
“The best mobile conference I’ve been to.”
“Fantastic event – enjoyed the high level of speakers. Well worthwhile.”
“A very great mixture of topics around app promotion and app marketing solutions.”
“It was a really great event! Happy to participate again next time.”
“Great event; I’ll definitely attend the next one.”
“Extremely well run event; best I’ve seen in past 5 conferences. The right content at the right time in our industry.”
“Thank you very much for an outstanding event.”
“App Promotion Summit was an insightful day and very well organised. Looking forward to the next one.”
“Fantastic event; will be back! Great speakers and topics and very relevant for those interested in mobile.”
“I truly enjoyed App Promotion Summit: great food for thought from mobile marketing experts and an excellent opportunity for business networking with other professionals. I found the overall organisation impeccable and time management of the sessions very effective too.”
“Thanks for a great event!”
“Amazing speakers, great networking and strong content. Highly recommend it; it is a must for mobile developers.”
“The conference was amazing. We met a lot of cool people and discovered lots of new stuff. The presentations provided a lot of information that will improve our mobile business.”
“I’d just like to say what a great event app promotion summit was.”
“Fantastic overview of the industry – which changes constantly – so very useful and informative.”
“Informative and entertaining; I took away so much to consider and process. Great networking.”
“A fascinating insight into this channel of digital marketing. A bag full of recommendations to take home.”
STILL NEED CONVINCING?
CHECK OUT THIS SHORT HIGHLIGHT REEL MADE AT APS LONDON 2015:
