MAIN CONFERENCE AGENDA



08.00 – 08.50

REGISTRATION & BREAKFAST

SERVED IN THE MARKETPLACE

HOSTED BY




08.50 – 09.00

WELCOME TO APS BERLIN 2019: Your guide to the day

James Cooper

Chairman, App Promotion Summit

  

APP GROWTH

 



09.00 – 09.15

Reworking the Rules: App Marketing as a Movement

Orlina Miller

Marketing Manager Europe, TikTok



09.15 – 09.30

How we 60x our growth

Timothy Perchey

VP DIGITAL MARKETING, CLARK



09.30 – 09.45

How to build an app growth team

Marvin Rottenberg

VP MARKETING, ADA HEALTH



09.45 – 10.00

The future of app growth on the Facebook Platform

NADINE NEUBAUER

PRODUCT MARKETING MANAGER (CENTRAL EUROPE), FACEBOOK



10.00 – 10.15

ROUNDTABLE DISCUSSIONS




10.15 – 11.00

App Marketing 2020 – Where are the growth channels of the future?

Saulo Marti

VP Marketing, 8fit

Omri Argaman

CMO & CGO, Zoomd

Sebastian Wenzel

VP Marketing, Getsafe

Valeria Semeraro

Head of Performance Marketing, Freeletics

Ben Jeger

Managing Director – Central Europe, AppsFlyer




11.00 – 11.30

MORNING COFFEE BREAK

Served in the Marketplace

HOSTED BY


  

GOING GLOBAL – INTERNATIONAL APP GROWTH

 



11.30 – 11.45

Glocation Case Study: How we maintained a local touch while growing globally

Catherine Bostian

Senior CRM Manager, Delivery Hero



11.45 – 12.00

International Growth for Apps

Representative from leading app

  

APP DISCOVERY

 



12.00 – 12.15

Case Study: How to market SaaS Apps

Philipp Stelzer

Product Lead, LogMeIn

  

DATA



12.30 – 12.45

Case Study: App Analytics

Yury Bolotkin

Growth Specialist, Popcore



12.45 – 13.00

Advanced segmentation strategies

Representative, Leading App Publisher




13.00 – 14.00

NETWORKING LUNCH

Served in the Marketplace


  

APP ENGAGEMENT & CRM

HOSTED BY

Rowena Suyat

Head of Business Development, Business of Apps

 



14.00 – 14.45

APP CRM / product marketing Panel: How to get users coming back

Marina Guz

VP Strategic Partnerships, Mimi Hearing Technologies (moderator)

Nick Lyford

Marketing Manager, Fishbrain

Dora Trostanetsky

SENIOR MANAGER, GROWTH & OPTIMIZATION, SOUNDCLOUD

Claudia Garcia

CRM Manager, GameDuell



14.45 – 15.00

How to drive crm by combining multiple channels – push, email, inapp, appinbox and more

Saket Toshniwal

SENIOR PRODUCT MANAGER – GROWTH & CRM, LOVOO



15.00 – 15.15

Product Marketing for Apps

Representative, Leading Engagement Platform



15.15 – 16.00

AFTERNOON TEA

Served in the Marketplace


  

APP MARKETING INNOVATIONS

 



16.00 – 16.45

Mobile Growth Nightmares 🙀 – Live Podcast Recording

GESSICA BICEGO

DIRECTOR – PERFORMANCE MARKETING, BLINKIST

ANDY CARVELL

PARTNER & CO-FOUNDER, PHITURE



16.45 – 17.15

COCKTAIL ROUNDTABLES

HOSTED BY




17.15 – 18.00

THE APS APP MARKETING QUIZ

This session will test your knowledge of the app economy while you sip on hand-made artisanal cocktails and network with your fellow app marketers. What a way to finish the day!

Raul TRUCKENBRODT

Co-Founder, Customlytics

Christian Eckhardt

Co-Founder, Customlytics



18.00 – 19.00

THE APS BERLIN 2019 DRINKS RECEPTION

HOSTED BY




19.00 – 21.00

THE APP GROWTH AWARDS 2019

Join us at the app growth awards where we will be celebrating successful apps, marketing campaigns, platforms and agencies.

See full details here.

HOSTED BY

Peter Hopwood




21.00

THE APS BERLIN 2019 AFTERPARTY

(AVAILABLE FOR SPONSORSHIP)


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